News Release


SIME DARBY LPGA MALAYSIA MAKES BROADCAST HISTORY

Live@SimeDarbyLPGA Malaysia to be broadcast to global audience of millions

 

Photo credit: Getty Images

Kuala Lumpur, 07 October 2015

The Sime Darby LPGA Malaysia will make broadcast history this week when the Asian swing curtain raiser airs it’s new programme Live@SimeDarbyLPGA Malaysia to a global audience of millions, in addition to its regular international telecast.

Available in Malaysia and around the world via Astro Supersport, Astro Golf Channel, LPGA.com, Youtube, and simedarbylpgamalaysia.com, the new 90 minute programme will air from 9.00am to 10.30pm each day, providing viewers with an exclusive behind-the-scenes look at the prestigious LPGA event prior to the start of the main broadcast feed at 11.00am local time.

Produced by IMG Productions, the broadcast will embrace the digital age and #WomenWithDrive philosophy, and feature a mix of glamour, high fashion, music, exquisite food, tips from the pros, interviews and plenty of fun, as Executive Producer of IMG Productions Michael O’Dwyer explained:

“Our whole broadcast philosophy is to Embrace, Engage, Educate and Entertain and we are grateful to Sime Darby, KLGCC and the LPGA Tour for giving us this fabulous opportunity to go that step further and bring more of the game and its stars to our fans both in Malaysia and around the world. This will be a first for the region and I’m sure golf fans around the world will embrace it.”

Live@SimeDarbyLPGA will be in addition to the four hour live daily broadcast, which will be distributed to over 200 million households across 150 territories worldwide. Fox Sports Asia will once again deliver pan Asian coverage with other major broadcasters, including Fox Sports Australia, Golf Channel in North America, and Malaysia’s Astro SuperSport taking the feed.

The commentary team will be led by expert golf commentator and TV anchor Peter Donegan who expressed his delight that the tournament continues to break new ground:

“It was only a matter of time until this highly respected golf tournament took the next step and embraced the digital and social media age. We love coming here to produce top class golf coverage and telling incredible stories, and now we have even more opportunity to showcase the players and the entire tournament. I think audiences around the world and visitors alike are in for a real treat!”

Former touring professional and co-announcer Sandy Mackenzie will lead the on-course commentary, with England’s Kate Burton and Singapore based Kelly Latimer completing the line-up and adding to the international flavour of the telecast with plenty of treats in store for the viewers over the four day tournament.

Speaking about the new initiative, Steven Thielke, Chairman of the Tournament Committee, said, “Since this tournament was introduced to Malaysia, we have continuously sought to break new ground with both the presentation and visitor experience. Live@SimeDarbyLPGA is another example of this, and whether watched on television, tablet or mobile, will enable thousands of young fans in Malaysia and around the world to enjoy the off-course entertainment on offer here at KLGCC.”

In another new development to this year’s tournament, the 2015 edition will see the introduction of a Live@SimeDarbyLPGA sky tower, which will see the commentary and production team positioned in the heart of the tournament concourse in a glass booth near the Chairman’s Pavilion and practice putting green. Patrons will be able to see the production crew go about their work whilst they are live on air.

Live@SimeDarbyLPGA Malaysia 2015 can be viewed on Astro SuperSport and Astro Golf Channel locally from 9.00 am and internationally via LPGA.com and simedarbylpgamalaysia.com.


For ticketing information log on to www.simedarbylpgamalaysia.com. Follow the latest updates on www.facebook.com/SimeDarbyLPGAMalaysia or follow us on Twitter and Instagram @SimeDarbyLPGA, #SimeDarbyLPGA, #WomenWithDrive.

* According to the Rolex Women’s World Golf Rankings, 5 October 2015

Tournament Title:

Sime Darby LPGA Malaysia 2015

 

Event Date:

8th October—11th October, 2015

 

Times:

Gates Open from 7.30am daily

 

Venue:

Kuala Lumpur Golf & Country Club, 10, Jalan 1/70D, Bukit Kiara, 60000 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, Malaysia

 

Event Schedule:

Thursday

Friday

Saturday

Sunday

8th October
9th October
10th October
11th October

1st round of Sime Darby LPGA Malaysia
2nd round of Sime Darby LPGA Malaysia
3rd round of Sime Darby LPGA Malaysia
4th round of Sime Darby LPGA Malaysia

Official Ticket Agent:

Air Asia Red Tix

 

Ticket Hotline:

http://www.AirAsiaRedTix.com
Tel: + 603 - 2201 4893

 

Tournament Website:

 

Purchase Location:

All Red Tix Outlets
Kuala Lumpur Golf & Golf Country Club

 

Ticket Prices:

 

The Great Big Pink Ticket: Terms & Conditions

  • The following terms and conditions apply to The Great Big Pink Ticket promotion (‘the Promotion’) at the Sime Darby LPGA Malaysia 2015 (‘the Tournament’).
  • Prize to consist of: 2 places at the Tournament official player cocktail reception at 7pm on Tuesday 6 October 2015; 2 places as a Tournament Honorary Observer enabling observers to follow one flight of golf from ‘inside the ropes’ during the tournament (flight to be mutually agreed between winner and Promoter); photo of the winners and the golfers pre-flight; one cap signed by an elite player; 6 Weekend Passes to the Tournament; Food vouchers for use at the Tournament equivalent to a total value of RM 100- .
  • The purchaser of all tickets purchased before 12am on 30 September 2015 will be invited by email to answer a knowledge based question regarding the Tournament. One correct answer will be picked at random from the correct respondents and shall be deemed the winner.
  • The Promoter or its agent will endeavor to contact the winner by email or telephone to inform him or her that they have won. If the Tournament Promoter or its agent does not receive a response within
    24 hours of trying to contact the winner, another winner will be drawn from the correct answers. This process will continue until a winner is confirmed.
  • The Promotion is not open to employees of the Sime Darby Organization, IMG or any other agent or third party directly associated with the tournament.
  • Tickets will be sent to winners upon confirmation.
  • Closing date is at 9pm, 30 September 2015.
  • Promoted by IMG Media [insert legal entity]. The Penthouse, Centerpoint South, Mid Valley City, 59200 Kuala Lumpur, Malaysia
  • Promoter reserves the right to exchange all or any part of the prize at its absolute discretion.
  • Prize cannot be exchanged for cash and is non-transferable.
  • In the event of dispute, the decision of the Promoter is final.


 

About Sime Darby
Sime Darby is a Malaysia-based diversified multinational involved in key growth sectors, namely, plantations, industrial equipment, motors, property and energy & utilities. Founded in 1910, its business divisions seek to create positive benefits in the economy, environment and society where it has a presence.

With a workforce of over 100,000 employees in over 20 countries, Sime Darby is committed to building a sustainable future for all its stakeholders. It is one of the largest companies on Bursa Malaysia with a market capitalisation of RM57.87bn (USD18.18bn) as of 7 July 2014.

About Kuala Lumpur Golf and Country Club Berhad (“KLGCC”)
Originally opened in 1991, KLGCC, Malaysia’s premier golf and country club, is Sime Darby Property’s leading leisure facility. Both the West and East Courses were completely redesigned by renowned international golf course architect Parslow & Winter Golf Design and then re-opened in 2008 and 2010 respectively. The high quality of construction is synonymous with Sime Darby and incorporates state-of-the art technologies and impressive attention to detail. Since then, KLGCC has redefined superior service and excellence; its facilities and hospitality are one of the prides of the golfing industry.

Visit klgcc.com for more information. Like us on Facebook- Kuala Lumpur Golf & Country Club to gain insights on our latest happenings.

About CANCER RESEARCH MALAYSIA
Cancer Research Malaysia, formerly known as Cancer Research Initiatives Foundation (CARIF), is the only non-profit cancer research laboratory dedicated to Malaysian cancer research. Cancer Research Malaysia's mission is to conduct impactful research that can lead to new ways to prevent, diagnose and
treat cancer; with the hope that such research will lead to saving lives. Cancer Research Malaysia was first established as CARIF by YM Tan Sri Dato Seri Tunku Ahmad Yahaya and YABhg Toh Puan Dato’ Seri Dr Aishah Ong in 2000 and officially launched by YABhg Tun Dr Mahathir Mohamad in 2002, concentrating first on oral cancer then expanding later to research programmes in breast, nasopharyngeal and ovarian cancers, and to natural products with anti-cancer properties. For more information, kindly visit www.cancerresearch.my

About the LPGA (Ladies Professional Golf Association)
The LPGA is the world’s leading professional golf organization for women. Founded in 1950, the association celebrates a diverse and storied membership with more than 1,700 members representing 29 different countries. With a Vision to inspire, empower, educate and entertain by showcasing the very best of women’s golf, LPGA Tour Professionals compete across the globe, while dedicated LPGA Teaching and Club Professionals (T&CP) directly impact the game through teaching, coaching and management. The Symetra Tour consistently produces a pipeline of talent ready for the world stage. The LPGA is headquartered in Daytona Beach, Florida. Follow the LPGA on its television home, Golf Channel, and on the web via: www.LPGA.com, www.facebook.com/lpga.official, www.twitter.com/lpga,and www.youtube.com/lpgavideo.

About IMG
IMG is a global leader in sports, fashion and media operating in more than 25 countries around the world. IMG’s businesses include Events & Media, College, Golf, Tennis, Performance and IMG Academy, Fashion, Models, Clients, Licensing, Joint Ventures, and creative management agency Art + Commerce. In 2014, IMG was acquired by WME, the world’s leading entertainment and media agency. Together, the companies offer an unparalleled client roster; strategic partnerships with sponsors and brands; and marquee assets across sports, entertainment, events, music and fashion.


Media Contacts:

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